Most SEO agencies in Kenya can technically attempt GEO, but very few do it well. Generative Engine Optimization requires different signals than classic SEO: entity clarity, structured data, and content built specifically to be lifted and cited by AI tools, not just ranked on a results page. Nairobi Marketing treats GEO as a structural extension of SEO rather than a bolt-on service, combining technical SEO foundations with entity optimization and citation-ready content so a business shows up in both Google’s results and AI-generated answers. Before hiring any agency for GEO, ask for a live example of AI referral traffic. If they cannot show you real numbers, they are not actually running GEO yet.